Competition on the Rise in the Higher Education Market
John Kirk, Senior Vice President/Creative Director, also contributed to this post. Kent State ads set university apart with prominent alumni
As parents of teenagers, both of us are beginning to think, albeit reluctantly, about where they’ll go to college. If you haven’t yet taken a look at colleges, you’ll want to do two things. First, save now and save often. And second, start paying attention, because there are so many options from which to choose. [...]
We saw the looks given to us as people walked past us during lunches this summer. To them, it looked like we were slacking off since we were watching TV during lunch. But we were working, I swear! After all, reviewing the pilots of the new network fall programs is not just a perk of [...]
While watching Sesame Street this weekend with my 10-month old daughter, I was amazed at how the show continues to thrive in a world in which we put a premium on the “newest and brightest.” Later this month, Sesame Street will enter its 41st season and the secret to its longevity is in its simplicity—staying [...]
The world of radio measurement has been changing during the past few years, and it’s finally coming to Columbus. This month the Portable People Meter (PPM) made its debut in the Columbus market, and it will probably change how your favorite station sounds — if it hasn’t already! Arbitron is a media and market research firm [...]
I recently returned from San Francisco. In the three years between my visits, the city miraculously silenced its streets. The heavy traffic, both pedestrian and propelled, is no longer drowning in the sounds of exhaust pipes and diesel hums. Instead, there are zero-emissions vehicles, electric buses and cable cars (which have almost always been there), and [...]
New Shows & HBO Win Big at 62nd Primetime Emmys
Glee and Fallon combine for fun night celebrating television
The biggest names in television gathered once again for the 62nd Primetime Emmy Awards held Sunday night at the Nokia Theatre in downtown Los Angeles. Hosted by Jimmy Fallon and broadcast live nationwide for the first time, the ceremony’s spotlight was stolen by new shows, first-time winners, and HBO’s movie Temple Grandin. Modern Family grabbed [...]