Now Boarding All Passengers – Destination: Unexpected
Client journeys lead to big learnings
One of the best parts about working at an agency like Fahlgren Mortine is the number of different businesses I get to touch on a daily basis. Everything from automotive and manufacturing to healthcare and financial services—they all manage to fill a place on my daily agenda. Being exposed to such different worlds has allowed [...]
It’s happened to all of us in public relations at one time or another. When asked the seemingly innocuous question – “what do you do for a living?” – we freeze. There are so many interpretations of public relations, as illustrated by the popular recent meme “what ____ thinks I do,” (pictured at right) that [...]
Whether you’re a fan of the new format or not, Facebook will automatically force business/brand Pages to move from a Wall to the new Timeline beginning March 30. That means marketers have less than a month to familiarize themselves with what’s new, make their updates (you’ll see a preview now) and publish the Page. Here [...]
I’m writing from the Grand Hyatt in New York City, where the 2012 PR Week Awards concluded last night. Fahlgren Mortine was recognized as one of five national finalists for “Agency of the Year” in our revenue category. And, I am beyond proud to report that my colleague and senior account executive Cari Steiner earned [...]