Facebook Announces New Advertising Features
Small step in the right direction, but leap needed soon
Facebook announced last week that it would begin testing a program for brands to target users who haven’t liked the brand’s page yet, within the user’s news feed. Currently, that premium space is reserved for brands the user has already liked. Early screenshots show the ad clearly labeled as “sponsored,” with a large “Like Page” [...]
Throughout the summer, Fahlgren Mortine’s media department will be showing pilot episodes of new fall programming from this year’s upfronts in Detroit. In this series, a different author each week will be blogging their reactions, as well as those of the group of viewers, to some of the new shows airing this fall. This week, [...]
Think Wider, Ride Stronger, End Cancer
Fahlgren Mortine associates team up to support Pelotonia
We’ve posted in the past about Fahlgren Mortine’s commitment to giving back to our community through pro bono work or donations of our associates’ time and expertise, including our opportunities to work with non-profits such as Big Brothers Big Sisters, United Way of Central Ohio, Franklin Park Conservatory and Botanical Gardens, Ronald McDonald House Charities, [...]
Fahlgren Mortine Blog Series: What to Watch this Fall, Part 4
666 Park Avenue on ABC
Throughout the summer, Fahlgren Mortine’s media department will be showing pilot episodes of new fall programming from this year’s upfronts in Detroit. In this series, a different author each week will be blogging their reactions, as well as those of the group of viewers, to some of the new shows airing this fall. Well, you’re [...]