It’s a bird, it’s a plane…it’s Google+!
Search engine unveils its latest and greatest foray into social media
I am a proud Generation Y-er. Using internet and social media comes as second nature to me as reaching into a bag of chips like a zombie while watching a football game. To me, a world without a means to interact with friends or even the slightest acquaintance at any given time seems outlandish and [...]
Fahlgren Mortine Launches Logo
New Look Better Reflects the Brand and Vision for the Company
After announcing the unification of our brands and name change to Fahlgren Mortine in the spring, today we launched a new logo to better reflect the future of the agency. “With the ‘Think Wider’ mantra [that came out of our brand workshops], we created a new icon that represents an aperture through which we gain a [...]
All “Fore” Gardening
Fahlgren Mortine's Cleveland team brings new meaning to community gardening
When our Cleveland office team was presented the opportunity to “adopt” one of the planters outside our office building located at 1100 Superior Avenue, many of us jumped at the chance to participate. (more…)
I recently made the pilgrimage with my family to Walt Disney World. My husband and I figured that, since our kids were past diapers and strollers, they might be able to appreciate and remember the experience. (more…)
All Together Now
Fahlgren Advertising, Fahlgren Mortine Public Relations and Fahlgren GRIP Digital are now Fahlgren Mortine
As we announced in our news release on March 29, we’re uniting all of our brands into one name, Fahlgren Mortine. This change does two things: first, it honors our advertising and public relations founders, Smoot Fahlgren and Neil Mortine, and second, it represents that we are one company. As such, we can look beyond [...]
It’s hard to believe that two weeks have already gone by and my time at Fahlgren Mortine has come to an end. After taking a few days to reflect on what I have learned, I have decided that the best part of this experience is that I will be able to share my first-hand experiences [...]
My question is this — and I’d love to hear your thoughts: does a “B or C-list” actress (think Crystal Bernard) consider herself fortunate to have really broken into acting — solidly, way beyond waiting tables on the side — or does she beat herself up about never having made it to Julia Roberts-level acting [...]
Usually, it’s the students who do the learning. During the past week, however, I have been spending my time learning how an agency operates in the age of social media. (more…)
Ansell, our client of more than 18 years, came to us looking for a way to promote a new style of safety gloves, their first to feature flame-resistant technology and cut protection together. After a few concepts and a couple months of work, we are inviting the safety community to “shake the hand of awesome.” [...]
She Loves Me. She Loves Me Not.
Our Ever-Changing Relationship with Social Media
Social media. I think many of us have a love/hate relationship with it. We love it when we can connect with family and friends, share photos and event invitations, and keep up with the brands, products and services we’re interested in. We hate it when our children are exposed to bullying, an obnoxious high school [...]