Yes, And…

Four Ways the Principles of Improv Can Help You Develop Award-Winning Communications Programs

Improv is most commonly thought of as a comedy incubator, the starting point for future great comic stars like Tina Fey, Will Ferrell and Keegan Michael Key. But the principles of improv are also being adopted for business training and I believe that some of the best aspects of improv like being flexible, really listening […]

How to Get Corporate Employees to Stand in Line for Your Internal Announcement

Lessons Learned From an Award-Winning Campaign

The marks of a successful employee communications campaign usually include milestones like leadership buy-in, program sign-ups, intranet traffic, improved morale and even attendance at events. Fahlgren Mortine was recently able to help a client achieve all of the typical measures of employee communications success, and much more. By the end of the program, employees lined up […]

What Corporate Marketers Can Learn from Hollywood

Find Out What Happens When Marketers Add Emotion and Suspense to Their Content Marketing

In conference rooms across the country, corporate marketers and their agency partners are struggling to develop plans and generate content that will drive results for their businesses. And very rarely do their internal clients in engineering, sales and management come to them and say, “What we need is more emotion and more suspense in our […]

Win, Place, Best of Show

Fahlgren Mortine Earns Best of Show Honors at the Dayton PRSA PRism Awards

All of the racing around we did to finalize our entries for the Dayton Public Relations Society of America (PRSA) PRism Awards paid off last week as we completed our trifecta of Ohio PRSA Best of Show winnings. After taking top honors at Cincinnati and Columbus PRSA recognition events, Fahlgren Mortine and its client, TourismOhio, […]