Fahlgren Mortine sent Dennis Brown and Mary Hoy to SXSW Interactive – neither of whom had experienced the event before. They shared their initial experiences with each other – and with us – in email form. In case you missed their blog posts last week, we’ve provided links below to summaries of each of their […]
As SXSW Interactive draws to an end, Fahlgren Mortine associates Mary Hoy and Dennis Brown reflect on all they’ve learned, what they’ll remember and how the experience has shaped their thinking in the emails below.
Fahlgren Mortine associates Mary Hoy and Dennis Brown have immersed themselves in the SXSW Interactive experience. They share their thoughts on day three, and how it’s started to reshape their viewpoints from the previous two days, in these emails.
After a successful first day at SXSW Interactive, Mary Hoy and Dennis Brown share their thoughts about day two in these emails.
Fahlgren Mortine sent Mary Hoy and Dennis Brown to SXSW Interactive – neither of whom had experienced the event before. They shared their initial experiences with each other – and with us – in these emails.
Roughly a century ago, President Theodore Roosevelt said, “I think there is only one thing in the world I can’t understand, and that is Ohio politics.” Much has changed since TR’s days, but one thing that has not is the complexity of the Buckeye State and the challenges presented to politicians, private businesses, coalitions and […]
A topic that comes up time and again in conversations with clients is the question of a brand spokesperson: When should the founder be the face of the brand and when does it make sense to look elsewhere for a spokesperson?
It’s likely no surprise that eMarketer projects digital video advertising spending to increase from $3.8 Billion in 2013 to more than $11 billion in 2017. Video consumption is undoubtedly on the rise. But the Goldilocks-like questions many advertisers have within the digital video space are: Which videos are too long? Which videos are too short? […]
The 2015 Oscars are about a month away, and as I familiarize myself with all the movies sent up for your consideration, I’m reminded how powerful a good story can be. Take for instance the two films leading the field this year for Academy Award nominations. One is a dark comedy about a down-and-out actor attempting […]
There is a thin line between predicting what you think will happen in the coming year and what you hope will happen.