Carolina Panther fans may have been disappointed that they couldn’t “dab” as much as they would’ve wanted to during last night’s game, but today’s conversations around Super Bowl 50’s commercials and performances are far from disappointing. Yesterday, we saw a shift from last year’s Super Bowl, which used emotion and sentimentality, to a more comical and […]
Unfortunately the answer to that question is… not yet. But, it’s coming. Soon! Instagram launched advertising for select partners in 2013. Since that time, the pool of partners has grown, but it has not expanded to include any and all brands — although it may seem that way if you are a frequent user.
In the not-so-distant past, but a social media eon ago, the hashtag served a singular purpose on a singular social network. Twitter users could use the hashtag symbol (#) before any relevant keyword or phrase to categorize their Tweets and help them appear in a Twitter search. By clicking on any hashtagged word, Twitter users […]
Imagine yourself at a party with a mix of family members, friends, and friends of friends. You start by mingling with your aunt and her husband – they ask you about your job, and you politely give them updates on all the new and exciting things happening in your life. Then, you go chat with […]
Evolution is the name of the game for social networks, but the most recent changes seem to hint at more of a revolution. Up to this point, most brands looked to social media as an organic way to connect and have a conversation with their users. Today, due to changes in the platforms and increased […]